Be brave enough to live life creatively.

Let your imagination go wild!

 

kid-tested and Parent approved.

We focus on toys that promote creativity and imaginative play. Many of the products we carry are ethically sourced, made from recycled materials, and/or made locally.

Come shop in-store at our location in the heart of Santa Cruz or online. Either way, thank you for shopping local.

Shop online or in-store

  • BABIES

  • YOUTH

  • TEENS

Every child is an artist, the problem is staying an artist when you grow up.